Reading Festival should once again prove to be a massive economic boost for the town.
 
An economic impact assessment of l'>

Party and profit in Reading

Thu 17 June 2010, 11:21 am

Taking place 27-29 August, this year's annual Reading Festival should once again prove to be a massive economic boost for the town.
 
An economic impact assessment of last year's event suggested that the gross spend associated with the festival was over 31 million, with in excess of 16 million of that being spent in the Reading area.

The Festival Republic report stated that two main components contributed to the expenditure: spending by visitors to the festival and expenditure by Festival Republic in producing the festival.

Melvin Benn, managing director of Festival Republic, said: "Festivals and the live music industry contribute significantly to the British economy and this survey also demonstrates that the local Reading community benefit enormously, which is what I had hoped to see."

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